Hertog Jan Proeftuin: What are the key ingredients to a successful Direct-to-Consumer subscription platform?

A special beer subscription
The world of specialty beer is so extensive that beer experiences often tend to be slightly underwhelming. At Hertog Jan everything happens ‘Out of Love for Beer’. Therefore, we believe that every experience should feel like an occasion in itself. The challenge: Develop a digital Direct to consumer (D2C) subscription service that changes the way beer-lovers access their favorite beers.

Agency: The Valley
Uitgevoerd:
Development
Retail
Service design
Strategy

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